EPISODE #185 - Understanding the Impact of Marketing Research with Dr. Ernest BaskinFeb 06, 2023
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ABOUT THE EPISODE:
A few years ago I decided to go back to school to get my MBA, and one of my absolute favorite professors was Dr. Ernest Baskin. He went University of Pennsylvania for undergrad and then got his Master's and PhD from Yale. His perspective is unique and I knew I wanted to bring him onto the show to talk about the importance of research.
Enjoy this wide-ranging conversation with one of the smartest people I know.
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